As I was writing up on my new guitar, it wondered if although (I thought?) I went out yesterday only to get a few guitar related supplies, I had actually already decided I’d get a new guitar?
The question itself is probably a consequence of having watched Malcolm Gladwell’s Blink presentation at SXSW 2005 (mp4) which I got to through the great KnowHR post Top 10 best presentations ever, He asks the question when people actually take a difficult decision when the people themselves think they’re giving it a lot of thought. His research showed that people in that situation very often stick to their first choice, even if a lot of thinking & considering followed after unconsciously making that first choice. By the way don’t take my word for it, the presentation isn’t very long and certainly worth a watch (every presentation listed on the knowhr post in fact).
Since I spent a good amount of money yesterday, the thought of unconsciously going with my first thought is … disconcerting
Tags: deciding, presentation